Marcas - Mazda

Iniciado por Kaizen, 18 de Agosto de 2003, 04:47

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Owned by

Ford - 33.4 %

Eunos (Brand name)
Xedos (Brand name)


Headquarters : Hiroshima
R&D centers : Hiroshima (Japan), Irvine (California, US), Ann Arbor (Michigan, US), Oberursel (Germany).
Plants in Japan : Hiroshima (Demio, 121, 323, 929, MPV, MX-5, RX-7), Hofu (323, 626, Millenia, Premacy).
Plants in US : AutoAlliance, Michigan (50/50 with Ford, produces 626 and Cougar).

Brief History

Mazda was founded in 1920 in the name of "Toyo Kogyo", producing machine tools. In 1931, it started producing 3-wheel truck, but cars came as late as 1960, when R360 Coupe was launched.

From the very beginning of its car operation, it started working on rotary engines (licensed by NSU and Dr. Wankel). Toyo Kogyo knew if they did not have a unique technology, they could have been absorbed by other car makers under the guidance of Japanese government. Therefore during the 60's and early 70's they worked hard to improve the rotary engine and eventually making it for mass production.

Their first saloon was launched in 1962, and the brand name "Mazda" had been chosen. 5 years later, the first rotary car, Cosmo coupe, was launched as a small scale production bounded in Japan. The coupe version of the Familia saloon, R100, gained the rotary engine next year. Attack to the US market started in 1970, and rotary engines found prosperity there - 8 years later, the one millionth rotary car was produced. That year also saw the introduction of RX-7.

Following several energy crisis, the hope of rotary-engined mass production cars broke, leaving only the niche RX-7 sports car carried on. Mazda's fortune in the US also left with the rotary. In 1979, Ford acquired 25% stake in Mazda, starting a joint venture in the US to produce cars for both firms. That venture, AutoAlliance, produced Probe and MX-6 and today still builds Cougar and 626.

In 1984, the company name was formally renamed to Mazda. The trio of saloons, 323, 626 and 929, worked well in the 80's to push Mazda's sales up. Before the breakage of bubble economy, Mazda decided to expand its models to premium car market, in other words, following the route of Acura, Lexus and Infiniti. That created Xedos in Europe and Eunos in Asia, both brands share the same cars - the smaller Eunos 500 (Xedos 6) and bigger Eunos 800 (Xedos 9, or Mazda Millenia). Now as you know, the breakage of bubble economy led to the failure of this ambitious project, causing heavy loss and eventually had to seek help from Ford. The latter increased stocks to a third and took the effective control of the Japanese car maker. The independence of Mazda has gone.

The most successful Mazda car is probably the '89 Miata (MX-5), which is now 10 years old and has past 500,000 units sales mark. It is going to beat MGA/B/C's all time record for sports car sales.

Another achievement is the Le Mans win in 1991. The Mazda 787B took the first ever win for rotary engine. Also the first win for any Japanese car maker, although with a little bit luck.

Famous models

RX-7 (mk 1 to mk 3) : the only successful rotary engine car in the world.
MX-5 : one of the greatest roadsters ever made." target="top">" target="top">" target="top">" target="top">" style="border:0;"/>

Rui Coelho
Associado AJA Nº1


Mazda 1200                             1968-1970          131.572  
Mazda 1500                             1966-1971          121.804
Mazda 1800                             1968-1972            39.041
Mazda 929L                             1979-1988          103.426
Mazda 323                               1977-1980         904.573
Mazda 818                               1971-1978         625.439
Mazda Capella 616                    1970-1978          254.919
Mazda Cosmo 110S                   1966-1972             1.176
Mazda 626                               1978-1982         723.709
Mazda R100                             1968-1973           95.706
Mazda RX2                              1970-1978          225.004
Mazda RX3                              1971-1978          286.685  
Mazda RX7                              1978-1985          570.500



Neste site podem tomar conhecimento de alguns modelos produzidos pela mazda até aos fins dos anos 70:" target="top">Indice de Modelos Mazda

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Jujiro Matsuda (1875 - 1952)

Matsuda was born August 6, 1875, 12th son of a fisherman in the Hiroshima Prefecture. His father died when he was three years old. At the age of 13 he got a job in a blacksmith shop in Osaka. At the age of 20, in 1894 he started his own shop and employed 50 workers, but a recession drove him out of business. He tried again eleven years later in a converted cow shed. His eldest son, Tsuneji (1897?-1971), pumped air for the furnace.

Jujiro Matsuda invented and patented a pump. It sold well, so he formed the Matsuda Pump Partnership. He was edged out a few years later when the company was taken over.

In 1912 Jujiro formed Matsuda Works. In one year it employed 4000 workers to produce four million artillery fuses for the Russian Czar's government. Then it became Japan Armament Manufacturing Company. Later he left to create a new Matsuda Works in Hiroshima. Nihon Steel Manufacuring Co. took this over.

Toyo Kogyo 1920, 1927

A group of investors including Matsuda took over a failing Abemaki tree cork company in January 1920, naming it Toyo Cork Kogyo Company Limited. Toyo means Orient and Kogyo means industry. Jujiro became president the next year.

In September 1927, Matsuda reformed the company as Toyo Kogyo Kaisha (Company) Limited to grow out of cork and into industrial production. A test run of 30 motorcycles were manufactured in 1930 or earlier, since one of them won a race that year.

Mazda Type DA Motorized Tricycle Truck 1931

Ahura Mazda is the Zoroastran lord of light, creator of the universe (cf. Mazdaznan faith). The name is also very close to Matsuda. (You may see light bulbs with the same brand name, but they have nothing to do with the auto maker.) Toyo Kogyo successfully produced these 500cc three wheelers with differential transmissions beginning in 1931. They were exported to China, beginning in 1932. A small passenger sedan protoype was made in 1940, but this had to be abandoned due to the Second World War.

Recovery after Atom Bomb

The atom bomb was dropped on August 6, 1945, but the company was fortunate that less than half of the plant was destroyed. In 1950 Toyo Kogyo produced the Type CT three-wheeler with 1157 cc V twin (32 bhp). This was very successful. Additionally there were the CA four wheel trucks, and the CF compact four wheel fire engines. In May 1960 the R360 air cooled coupe was introduced with a 356 cc two cylinder rear mounted engine. In 1962 there was the 358 cc four cylinder Carol sedan. 1963 saw the model 800 and Familia four with front engines and rear drive.

Jujiro's son Tenuji became President of the Company in 1951. Jujiro passed away in March 1952. Tsuneji succumbed to a lung inflammation in 1971. His son Kohei succeeded him until he stepped down in 1977.

In 1984 the company name was changed to Mazda Motor Corporation. Mazda has assembly plants in 21 countries and exports to 120 countries.

RCE Events at Mazda
May 1960 Dr. Haas, German ambassador visits Mazda.
Jun 1960 NSU ready to negotiate agreement.
Sep 1960 Pres. Tsuneji Matsuda visits Germany. Tentative agreement.
Jul 1961 Japanese gov't approves agreement.
Aug 1962 Kenichi Yamamoto visits NSU.
Apr 1963 Rotary Engine Research Division formed.
1963 Rotary engine tested, shown at Tokyo show.
1967 Cosmo 110S goes on sale.
1968 Mazda R100 Familia Rotary Coupe produced.
1969 R100 Rotary SS Sedan.
1969 RCE wins Japan Society for the Promotion of Machine Industry Prize
1970 100,000th rotary vehicle produced.
1978 Millionth Mazda Rotary Engine produced.
1984 RCE with Electronic Injection wins Japan SPMI Prize.
1990 Cumulative production of 1 million RX-7s was achieved.
In 1973, Mazda sold 104,960 cars in the US, twice the previous year's total. More than 92 percent had rotary engines. The next year, after the gas crisis had made its impact felt, Mazda sold only 61,192 cars in the US." target="top">Mazda History

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XII Automobilia em Aveiro 28/29 de Maio - Visitem o AJA" target="top">1º Passeio do AJA em Regularidade - 26 de Junho em Aveiro

Edited by:>kombota at: 1/6/04 16:56

kombota">Breve história sobre alguns modelos da Mazda

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Cortina Team">" style="border:0;"/>" style="border:0;"/>" style="border:0;"/>" style="border:0;"/>

O verdadeiro poder da 120Y VAN!!!
sócio nº31


Aqui fica um topico bastante interessante num forum francês sobre os modelos da mazda:" target="top">

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PtkSfk" target="top">

Aqui fica um link com um pouco de história dos rotary models.

Bem interessante e com fotos apetitosas! ALT=":[love]">  


kombota" target="top">

Link para forum frances com muita informação sobre a historia e modelos da mazda.

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Não consigo ver a fotos :(
Principalmente as do R100...Foi um modelo que me marcou muito quando os vi correr e acompanhar os Lola T, em plena recta, num autódromo muito longe daqui....
Uma loucura de andamento, pra um carro tao pequeno, em tamanho e cilindrada, 1000cc Rotary.
Vindos do Japão pra Af. do Sul, disputar um campeonato e dar a conhecer as potencialidades do bicho!
Tinha uma foto a preto e branco, dum dos carros nas boxes. Deve andar numa caixa de recordações...